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Marketing Consultant
Educator and Author
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Book Purchase

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A Great Holiday Gift!

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This book was written for the small and midsize business, to enable the business to counter the tricks used by the media representative. In most cases, you are informed by the media representative only what they want you to know. The trick is knowing what to use for what product and knowing the limits of that advertising vehicle. The knowledge I have acquired will enable you to save literally thousands of dollars each year depending upon the size of your advertising investment.


Book review for John Shandra
Amazon Review
Great Book!

“Who knew what I didn’t know! Great Book”
-Christopher June 21, 2015

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